Hii I'm Parna

A Product Designer who’s passionate about shaping experiences with delightful, functional & Impactful design.
Currently designing experiences for health & fitness at Cure.fit (Cult.fit)

Bangalore, In

Featured Work

Some of my best & recent work which I had a lot of fun doing & made a significant impact too

Cult Watch

Cult.store Mweb experience

  • Conceptualised and designed the first step of gamification for Smartwatch which increased the average user step count by 51.7%
  • Ideated and designed the first watch interface for cult watchesRead Case Study

Cult Ecom experience

Cult.store Mweb experience

  • Redesigned the guest checkout flow for Cult store which increased conversion by 30% (Addtocart → Purchase)
  • Designed the enhanced post purchase experience which reduced customer support calls by 43.51%
    Read Case Study

Twittr Gems

Discover the best Twitter threads | 2021

  • #1 Product of the Day on Product Hunt
  • 50,000+ Page Views & Impressions
  • 5000+ Users

Upskill India App

Learn Top Skills In Gamified way | 2021

  • Learn 10+ In-demand Skills
  • 10k+ Learners on App
  • 100k+ Learnings Mins
  • 4.9/5 on playstore
Read Case Study ->View on Playstore

Other Explorations

From freelance projects to case studies & other various experiments around designing

GTPL KCBPL Subscriber & Operator app ->

Telecom | 2020

B2B ecommerce app ->

Healthcare | 2019

MSG91 via Walkover  ->

Communication management | 2020

Check out more here ->

Illustrations & Typography

Watch Faces  ->

for Cult Smartwatches | 2023

About me

Who am I?

Parna Sarkar

Hi, I am Product Designer with a major in Psychology. I have been building & designing products from the past 4.5 years with a diverse experience of working at various stages and scales of companies and different sectors.

I am currently working at Cult (cure.fit) leading their Smartwatch and also working on improving and enhancing the storefront experience.

Apart from design you would often find me hosting board-game nights over weekends or exploring and travelling to a new city

Let's Connect

Have a project you wanna discuss? Share stories of Travel, reading, journaling or design? Let’s grab a coffee or reach out to me at parna.designs@gmail.com

LinkedinTwitter
ResumeMy playlistCredits

Made with mugs of coffee, procrastination & 💖

©2022 Portfolio by Parna sarkar